Stores

Every store, grouped by the niche it sells in and by how it sells: goods, a service, or both. Open one to see the modules it gets.

Playbook Builder

Every member is different: a yard, a showroom, an installer or a general contractor. Pick a brand they carry, say why they carry it, and the playbook is written for their business.

Brands

Brand Library

The vendor brands in the Castle program, and which ones this member is confirmed to carry. Logos stay as text until each vendor approves them.

Carried by this member

Photo Drop

Add photos and videos from a phone or computer. Each one is checked here for size, sharpness and location data before it goes anywhere.

Why your own photos work best. Your yard, your crew and your finished jobs exist nowhere else, so posts made from them stay yours even when other stores post about the same brand. Original photos also tend to do better than reposted ones.

Take or choose photos Drop files here, or tap to use the camera or photo library. JPG, PNG, WebP, HEIC, MP4 or MOV.

Approvals

Nothing reaches a member's feed until it clears here. Vendors approve their own assets and claim wording; members approve French copy, offers and homeowner consent.

Post library

Ready-made posts every store can use, tailored to each one. Nothing here reaches a store until it's kept. Toss anything that doesn't make sense, makes a claim, or you wouldn't post yourself.

Content Calendar

Each member's monthly drop, picked for their business type and regional weather. Open any post in the builder.